Competitive Benchmarking

Want to see how your prototype compares to the latest commercially available products? You can gain in-depth knowledge and a competitive edge by evaluating your product against that of a competitor. The NAC will deliver two separate test reports that can be reviewed side-by-side to help buyers or engineering teams understand product-performance differences.

Examples of successful benchmarking include:

• A carrier's accessory buyer comparing Vehicle Power Adapters to determine which is of better quality.
• Engineering teams evaluating Bluetooth prototype headset performance against background noise.
• Reports that outline features and highlights that will help a product stand out in the market place.
• A marketing manager determining how a hands-free car-kit stacks up to the competition.